Quora Answer: What Do You Think of Using Gut Feel to Invest in Startups?

The following is my answer to a Quora question: “At the end of the day, I rely on my gut and feeling to invest in startups.  What do you think of that?” 

Gut feelings is not a sustainable way to approach investing.  This is akin to treating investments and finances as a lottery, as opposed to a process of due diligence and strategic consideration.  You may get lucky, but this is not likely to be a recipe for sustained success.